Warning: Curves Ahead

From business to design to marketing to technology to data, my background does not follow a neat, straight line. This is a good thing because when my curvy lines met curvy business challenges, it’s a match made in heaven.

“Once things stabilize we will pursue that direction.”

I laugh when I hear statements like this. There is no such thing as “stabilization” in this business world. My entire career, the organizations that I have worked with have been undergoing transformations. I think it is safe to say that where I go, transformation follows. Or perhaps it’s the other way around. In either case, transformation is a constant companion.

Which reinforces a truth that we have come to know: business transformation is ongoing. It’s never-ending. It does not stop. And we have to be comfortable with change and build businesses and strategies are adaptive and agile in order to able to respond to a constantly shifting environment.

But this is easier said than done. I know because I have led digital transformation efforts for more than 15 years.

What follows on this page are a few experiences that stand out.

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